At the start the new Special Project "DESIGN & PRODUCT DEVELOPMENT. Learning from the Italian Experience"
From October 31 to November 17, 2022, the Project will involve TRITA’s Faculty members in activities on the "Italian model" combining design and crafts
POLI.design, in collaboration with The Royal Institute of Traditional Arts (TRITA, Kingdom of Saudi Arabia), has launched the first edition of the Special Project DESIGN & PRODUCT DEVELOPMENT. Learning from the Italian Experience.
Starting on October 31 and ending on December 2, the Project has involved TRITA’s Faculty members in both online and in-person learning activities, with the specific aim of drawing from the experience and deep cultural roots of the “Italian model” which combines design and crafts (artisan enterprises and SMEs), while at the same time developing new knowledge to innovate strategies, methods and tools for the relaunch and valorization of Saudi traditional arts.
The relationship between Italian designers and craftsmen has a long history with important profitable achievements in terms of contributions to the construction of Italian contemporary production identity, better known as “Made in Italy”. Today, the red thread that runs through this international success story is still the high-level craftsmanship and artisanal production, as a strong trait of Italian culture and tradition, attracting talents from all over the world.
In order for the artisanal world to find ways to respond effectively to the market’s new requirements in the globalized and complex contemporary scenarios, the program takes on a systemic vision of the role of design in the valorization of cultural identity, of which traditional arts and crafts are bearers, so to strengthen the artisans’ capability to keep up with new and indispensable expressive languages and market requests.
With the Scientific Direction of Politecnico di Milano Professors Maria Rita Ferrara and Francesco E. Guida, and the coordination of Dr. Beatrice Bianco and POLI.design staff the 3-weeks course consisted of two different parts: a cycle of master class lessons entrusted to professors from Politecnico di Milano or design professionals and experts from the business world, plus a learning tour in Lombardia and Milano, the centre of Italian design excellence.
During the intensive week-long on site study tour, the participants had a unique chance to meet in person not only with professors and lab experts, but also with internationally renowned Italian designers and design studios as well as small to medium enterprises and artisans that work with different materials and techniques, from mosaics to bronze statues, ceramics, rags and textyles, and wallpapers, innovating and bringing to a new life Italian traditional craftmanship.
“Diva! Italian Glamour in Fashion Jewellery” arrives at Rabat
The second edition of the itinerant exhibition DIVA! Italian Glamour in Fashion Jewellery has started. The exhibition is organised by POLI.design and sponsored by the Ministry of Foreign Affairs and...
Al via il design workshop con VANS, un’iniziativa del Sistema Design del Politecnico di Milano per la generazione di idee per rendere accessibile e inclusiva la personalizzazione dei prodotti del marchio
L’iniziativa denominata “VANS CUSTOMISATION EXPERIENCE”, partita venerdì 14 maggio, prevede un percorso originale di sviluppo di nuovi prodotti, servizi ed esperienze per la customizzazione dei prodotti VANS in store
DIGITAL INNOVATION DAYS 2021. From 10 to 13 November POLI.design will be at the #1 event in Italy on digital and innovation, which this year becomes phygital with more than 200 speakers.
The event is dedicated to digital transformation at 360 degrees, created to disseminate and measure the impacts of the best strategies of entrepreneurship, innovation, digital marketing and sustainability, and new...
…The next appointments of the Digital Open Days of POLI.design, Consortium Company founded by Politecnico di Milano, are approaching! Discover the training proposal and start planning your future in the...
…The third appointment of the Digital Open Days of POLI.design, Consortium Company founded by Politecnico di Milano, is approaching! Discover the training proposal and start planning your future in the...
In December 2021 POLI.design partecipates in the Guangzhou Design Week
With more than 14 years of operational history, Guangzhou Design Week is the first annual international design exhibition in China since 2006 and the most influential and largest commercial activity...
New collaboration between POLI.design and Fondazione La Triennale di Milano
The agreement guarantees students, teachers and employees of POLI.design discounts for the 2021/2022 programme and updates on events and initiatives promoted by Triennale di Milano, the world-famous cultural institution dedicated...
POLI.design invites you to participate to its Phygital Open Days: both online and in-person appointments that will give participants the opportunity to learn about our educational programs, the faculty and...
POLI.design academic partner of the Goldreed Industrial Design Award
The international industrial design competition interprets technological progress and social revolution from an Asian perspective, with the aim of promoting a new direction for industrial development and a new model...
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