The Prof. Venanzio Arquilla speech during the Fujitsu Activate Now global event.
How is the world of design evolving and what are the new challenges facing companies?
Read the opinion of Prof. Venanzio Arquilla, during the Global Fujitsu Activate Now event held on April 21, 2020.
As the world enters a new era of uncertainty, addressing fundamental corporate challenges – such as reinventing business models, increasing speed and agility, and delivering genuine customer-centricity throughout an organization – has never been more critical.
What’s more, as business complexity grows exponentially and competitiveness is increasingly underpinned by rapidly changing digital technology, organizations are finding it ever harder to find a path towards innovative solutions that deliver genuine value. As a result, radical new ways of approaching these problems must be adopted.
This is the view of Venanzio Arquilla, associate professor at the Design Department of the Politecnico di Milano, and coordinator of the Experience Design Academy at POLI.design, which functions as the prestigious Italian university’s interface with the business world, professional organizations and numerous other institutions.
“What has changed is the objective of design.”
“Previously, design was typically related to product. But, today, design has become a transversal discipline that can cover every field by placing the user at the center of your thinking, and by giving value to social elements, as well as new business model opportunities. It is no longer limited to a specific office; it is a way of thinking that can be integrated into all of the organization.”
On the occasion of the second edition, on June 23 there will be a 24-hour live broadcast with conversations on the concept of "Designing in an era of uncertainty" between the hosts of POLIMI Design System of Politecnico di Milano and 48 international guests.
Al via il design workshop con VANS, un’iniziativa del Sistema Design del Politecnico di Milano per la generazione di idee per rendere accessibile e inclusiva la personalizzazione dei prodotti del marchio
L’iniziativa denominata “VANS CUSTOMISATION EXPERIENCE”, partita venerdì 14 maggio, prevede un percorso originale di sviluppo di nuovi prodotti, servizi ed esperienze per la customizzazione dei prodotti VANS in store
...The third appointment of the Digital Open Days of POLI.design, Consortium Company founded by Politecnico di Milano, is approaching! Discover the training proposal and start planning your future in the Design sector.
Exhibition 'Design the proximity' and Public Program of meetings in collaboration with BASE Milano
‘Designing the proximity' is the theme that the Design System of the Politecnico di Milano - a unique research and education centre composed by POLI.design, School of Design and Department of Design - focuses on during Design Week 2021, in collaboration with BASE Milano.
In December 2021 POLI.design partecipates in the Guangzhou Design Week
With more than 14 years of operational history, Guangzhou Design Week is the first annual international design exhibition in China since 2006 and the most influential and largest commercial activity in the Chinese design industry.
Launching soon SENSITALIANI, the project to promote Italian design born from the collaboration between POLI.design and the Italian Embassy in Kuwait.
A 10-month project, 3 months dedicated to courses for local students, 8 open talk evenings and a 6-day study tour in Italy for design students and industry professionals in Kuwait who desire to experience and delve into Italian design and culture.
POLI.design academic partner of the Goldreed Industrial Design Award
The International Industrial Design competition interprets technological progress and social revolution from an Eastern perspective to promote a new direction of industrial development and a new way of social life
Signed the agreement between POLI.design and IFTF for the launch of a new Course for the design of sustainable futures
The collaboration will make it possible to launch the course “Designing Sustainable Futures” starting in 2022 and aimed at providing skills to build a more sustainable future and a better world through design
Strategic partnership between POLI.design and Hainan Design Week for the Partner Country Program of the Hainan Design Week 2021
Today, Thursday 16 September 2021, the ceremony for the signing of the strategic cooperation agreement between POLI.design and Hainan Design Week on the Partner Country Program of the first edition of Hainan Design Week 2021 took place.
A live streaming graduation, the participation to the Car Design Dialogues Asia and an exhibition celebrating the projects created during the XII edition: these are the 3 main events of the TAD Week, a week dedicated to the students of the Specializing Master in Transportation & Automobile Design