{"id":141591,"date":"2025-09-04T10:08:29","date_gmt":"2025-09-04T10:08:29","guid":{"rendered":"https:\/\/www.polidesign.net\/?post_type=news&#038;p=141591"},"modified":"2025-10-13T11:22:34","modified_gmt":"2025-10-13T11:22:34","slug":"design-talks-2025","status":"publish","type":"news","link":"https:\/\/www.polidesign.net\/en\/news\/design-talks-2025\/","title":{"rendered":"Design Talks 2025"},"content":{"rendered":"<h2><strong>HostMilano and the Design Talks: the future of hospitality<\/strong><\/h2>\n<p>From October 17 to 21, <strong>HostMilano<\/strong> shines a spotlight on the world of hospitality. The biennial, world-leading trade fair is an incubator to discuss case histories, trends, and future developments. <strong>POLI.design<\/strong> contributes to the event with <em><strong>s<\/strong><strong>even talks, seven training seminars<\/strong><\/em> dedicated to architects and professionals. Don\u2019t miss them at at <strong>Fiera Milano Rho<\/strong> (pavillon 11, stand U47 and Z52).<br \/>\n<strong>Seats are limited<\/strong> (60 per talk). <strong>Registration is free<\/strong> and grants an <strong>invitation code<\/strong> to access HostMilano 2025. The event is organized in collaboration with the <strong>Ordine degli Architetti P.P.C. della Provincia di Milano<\/strong> and grants <strong>2 cfp<\/strong>\u00a0(professional training credits) to Architects for each session (Minimum attendance: 100%).<br \/>\nFrom the principles and best practices of the \u201cnew tourism\u201d to the dialogue between wellness and hospitality, the relationship between UX, innovative technologies and guest experience, sustainability, sensory design, and the Italian approach to hospitality: below are the themes explored in the different panels.<\/p>\n<p><strong>Design Talks<\/strong> are born from the collaboration between <strong>POLI.design<\/strong> and <strong>HostMilano<\/strong>, under the patronage of <strong>ADI Lombardia<\/strong>.<br \/>\n<a href=\"https:\/\/www.polidesign.net\/wp-content\/uploads\/2025\/10\/2025_Design-Talks_ENG.pdf\"><strong>DOWNLOAD THE EVENT BROCHURE HERE<\/strong><\/a><\/p>\n<p>&nbsp;<\/p>\n<h2><strong>The Design Talks: themes and speakers<\/strong><\/h2>\n<h4><strong>Hospitality and welcoming: heading to a new tourism<\/strong><\/h4>\n<p>Friday 17\/10\/2025 | 2:30\u20135:00 pm<\/p>\n<p>Language: Italian<\/p>\n<p>An overview of hospitality in its various forms and dimensions, with a focus on associations and networks that play a relevant role at both national and international level. Insights into \u201cnew hospitality\u201d and \u201cnew tourism.\u201d Francesco Scullica (Scientific Director \u2013 Specializing Master in Interior Design), together with Cinzia Pagni (Architect and POLI.design Lecturer) and Alberto Zanetta (Architect and POLI.design Lecturer), will introduce the six following talks.<\/p>\n<p><strong>Moderator:<\/strong> Francesco Scullica<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<ul>\n<li>Anna Barbara, Full Professor at Design Departement of Politecnico di Milano and President of POLI.design<\/li>\n<li>Giorgio Bianchi, Advisor in Hospitality and Strategic Expert, PKF Italia<\/li>\n<li>Stefano Cesario, Architect and Partner Foster &amp; Partners<\/li>\n<li>Enrico Cleva, Architect and President NEWH Chapter Milano<\/li>\n<li>Alessandro Colombo, Architect and Lecturer<\/li>\n<li>Gabriella Del Signore, CEO Gh\u00e9nos Communication<\/li>\n<li>Gabriele Gasc\u00f2n, CEO Gasc\u00f2n Group<\/li>\n<li>Marco Giglio, Vice-President BCGX (Boston Consulting Group)<\/li>\n<li>Rudy Manfrin, Architect and Art Director Contract District Group Italia<\/li>\n<li>Roberta Mutti, Journalist<\/li>\n<li>Maurizio Naro, President Federalberghi Milano<\/li>\n<\/ul>\n<p><a href=\"https:\/\/share.hsforms.com\/1aZLMMTvmSw2FqvSx26xGvg4rs5n\"><strong>REGISTER HERE!<\/strong><\/a><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h4><strong>Wellness &amp; Wellbeing in Hospitality Design<\/strong><\/h4>\n<p>Saturday 18\/10\/2025 | 11:30 am\u20132:00 pm<\/p>\n<p>Language: Italian<\/p>\n<p>Wellbeing as a \u201cglobal\u201d frontier in the design of hospitality spaces: trends and future scenarios in relation to different space\u2013service systems and an international audience. A perspective that combines multiple points of view.<\/p>\n<p><strong>Moderator:<\/strong> Alberto Zanetta<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<ul>\n<li>Federica Almondo, Owner Studio Almondo (Nutrition &amp; Longevity)<\/li>\n<li>Stefano Cattaneo, Myrtha Wellness Global Director<\/li>\n<li>Davide Chiesa, Journalist<\/li>\n<li>Daniela D\u2019Errico, Business Developer Technogym<\/li>\n<li>Roberta Filippini, Architect Roberta Studio<\/li>\n<li>Gian Paolo Venier, Designer and Partner Otto Studio<\/li>\n<\/ul>\n<p><a href=\"https:\/\/share.hsforms.com\/1vCAerXBDSIKvJifqmAf6hQ4rs5n\"><strong>REGISTER HERE!<\/strong><\/a><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h4><strong>Technology &amp; User Experience for the new Hospitality<\/strong><\/h4>\n<p>Saturday 18\/10\/2025 | 2:30 am\u20135:00 pm<\/p>\n<p>Language: Italian<\/p>\n<p>Technology as the foundation of typological, spatial, and service transformations in hospitality and accommodation facilities, with solutions increasingly within the reach of even smaller businesses. A multidisciplinary discussion to understand how interaction and engagement generated by technology impact the guest experience.<\/p>\n<p><strong>Moderator:<\/strong> Alberto Zanetta<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<ul>\n<li>Andrea Botta, Architect<\/li>\n<li>Davide Chiesa, Journalist<\/li>\n<li>Alberto Ravenna, Advisor and Hospitality Trainer<\/li>\n<li>Giovanni Sanna, Co-founder and Design Partner A-fact architecture factory<\/li>\n<li>Emmanuele Villani, Architect and Lecturer at Design Departement of Politecnico di Milano<\/li>\n<\/ul>\n<p><a href=\"https:\/\/share.hsforms.com\/1dFPBQUMbQvCkRYh4Tx5g6A4rs5n\"><strong>REGISTER HERE!<\/strong><\/a><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h4><strong>Sustainability in hospitality: the change of perspective<\/strong><\/h4>\n<p>Sunday 19\/10\/2025 | 2:30\u20135:00 pm<\/p>\n<p>Language: Italian<\/p>\n<p>An in-depth look at the dimensions of sustainability and comfort in hospitality spaces, from dining to lodging. A focus on environmental, economic, and social sustainability, with reference to acoustic, thermal, lighting, and air quality comfort. Tangible and intangible measures will be highlighted, with strong impact on both spaces and people. Through case studies, the talk will present strategies that are simple to apply yet highly effective.<\/p>\n<p><strong>Moderator:<\/strong> Francesco Scullica<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<ul>\n<li>Stefania Campestri, Engineer, Project Manager and Founder Mywhat<\/li>\n<li>Giorgio Caporaso, Architect, Designer and Vice-President ADI Lombardia<\/li>\n<li>Elena Elgani, Architect and Researcher at Design Departement of Politecnico di Milano<\/li>\n<li>Alessandro Grazzi, Business Manager Saviola Holding<\/li>\n<li>Silvia Risari, Specification Manager Serge Ferrari<\/li>\n<li>Francesca Russo, Journalist<\/li>\n<\/ul>\n<p><a href=\"https:\/\/share.hsforms.com\/1eTve2opUQOCIw8NMcr1qtw4rs5n\"><strong>REGISTER HERE!<\/strong><\/a><\/p>\n<p>&nbsp;<\/p>\n<h4><strong>Senses and Hospitality: the Role of Design<\/strong><\/h4>\n<p>Monday 20\/10\/2025 | 11:30 am\u20132:00 pm<\/p>\n<p>Language: Italian<\/p>\n<p>An overview of the relationship between sensory design and hospitality spaces, including tourist accommodations and HoReCa, exploring a design approach that goes beyond the \u201cvisual\u201d in shaping decisions on spaces, materials, furnishings, and services. A focus on the multisensory approach to design and space management, to enhance guests\u2019 deep perception and experience.<\/p>\n<p><strong>Moderator:<\/strong> Cinzia Pagni<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<ul>\n<li>Filippo Berto, CEO BertO Salotti<\/li>\n<li>Anna Calvanese, Journalist<\/li>\n<li>Lucia Casadei, Strategic Marketing Advisor Wedolab<\/li>\n<li>Giulio Ceppi, Architect, Designer and Managing Director Total Tool Milano<\/li>\n<li>Lorenzo Palmeri, Designer and Lecturer<\/li>\n<li>Francesca Valan, Color Designer<\/li>\n<\/ul>\n<p><a href=\"https:\/\/share.hsforms.com\/1O95v9pMrScuFQhkic5MoWQ4rs5n\"><strong>REGISTER HERE!<\/strong><\/a><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h4><strong>The Italian approach in the hospitality of the future<\/strong><\/h4>\n<p>Monday 20\/10\/2025 | 2:30\u20135:00 pm<\/p>\n<p>Language: Italian<\/p>\n<p>The Italian approach to the design of hospitality structures and its ability to address the needs of \u201cnew hospitality\u201d and \u201cnew tourism\u201d in national and international contexts. Case studies that show how Italian design remains a benchmark for quality choices across scales\u2014from architecture to interior design to communication and experience design.<\/p>\n<p><strong>Moderator:<\/strong> Francesco Scullica<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<ul>\n<li>Francesca Acerboni, Journalist<\/li>\n<li>Armando Bruno, Architect and CEO Studio Marco Piva<\/li>\n<li>Maurizio Lai, Architect and Founder Lai Studio<\/li>\n<li>Chris Miller, Creative Director Design Group Italia<\/li>\n<li>Andreas Profanter, Architect and Partner studio di proettazione NOA<\/li>\n<li>Mauro Santinato, President TeamWork<\/li>\n<\/ul>\n<p><a href=\"https:\/\/share.hsforms.com\/1mXkrjMmwQQumKID2T33WfA4rs5n\"><strong>REGISTER HERE!<\/strong><\/a><\/p>\n<p><strong>\u00a0<\/strong><\/p>\n<h4><strong>New typologies and new formats for hospitality in relation to major events and changes of landscape<\/strong><\/h4>\n<p>Tuesday 21\/10\/2025 | 11:30 am\u20132:00 pm<\/p>\n<p>Language: Italian<\/p>\n<p>Customer experience at the center of new hospitality formats: industry operators must be aware of this and work with consultants and designers capable of anticipating the needs and expectations of an increasingly demanding and informed public. A panorama of case studies and strategies to achieve these goals and improve the performance of hospitality facilities, from hotels to restaurants.<\/p>\n<p><strong>Moderator:<\/strong> Cinzia Pagni<\/p>\n<p><strong>Speakers:<\/strong><\/p>\n<ul>\n<li>Cristian Catania, Architect Lombardini22<\/li>\n<li>Sara Digiesi, CEO BWH Hotel Italy &amp; South-Easth Europe<\/li>\n<li>Marco Donati, Architect and Partner Storagemilano<\/li>\n<li>Sara Prontera, Marketing Director Nicolaus Spa<\/li>\n<li>Andr\u00e9 Straja, Founder and Creative Director GaS studio<\/li>\n<li>Laura Verdi, Journalist<\/li>\n<\/ul>\n<p><a href=\"https:\/\/share.hsforms.com\/1abqjvHWcS7mPQKqMiOHpBg4rs5n\"><strong>REGISTER HERE!<\/strong><\/a><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n","protected":false},"featured_media":144424,"template":"","meta":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v15.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Design Talks 2025 &bull; POLI.design<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.polidesign.net\/en\/news\/design-talks-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Design Talks 2025 &bull; POLI.design\" \/>\n<meta property=\"og:description\" content=\"HostMilano and the Design Talks: the future of hospitality From October 17 to 21, HostMilano shines a spotlight on the world of hospitality. 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